BMI's Executive Summary

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Slovenia boasts a well-developed food and drinks sector, supported by of its maturing mass grocery retail (MGR) market, an improving external economic environment, the adoption of the euro at the start of 2007, and an excellent logistics network across the country. On a negative note, the Slovenian population of only around 2mn will act as a brake on volumes and values of food and drink sales in the country, although its high disposable income and receptiveness to new products will moderate the effects of the population size.

The 2006 revenue figures for food, drink and tobacco signify the importance of the segment in the overall retail market. According to the country's Statistical Office, food, drinks and tobacco sales posted the strongest year-on-year rise of all retail sectors, increasing by 15.5% to EUR 3.29bn. However, 2006 revenues generated by food, drinks and tobacco shrank by 1.2% to EUR1.76mn.

The country is placed second in the revised BMI's Business Environment Rankings for Q108. The position indicates that Slovenia is a low-risk proposition for companies operating in the country's food and drink industry. Local industry is highly fragmented, despite the overwhelming presence of Mercator, with foreign players thus provided with plenty of points for entry into the market. The government is also keen to complete privatisation, all of which will lead to consolidation of the food and drink industry over the coming years.

Contents

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Chapter 1 – Business Environment

Table: Central And Eastern Europe Business Environment Rankings

SWOT Analysis

Slovenia Food & Drink Industry SWOT

Slovenia Political SWOT

Slovenia Economic SWOT

Slovenia Business Environment SWOT

Macroeconomic Outlook

Table: GDP, Output And Population

Chapter 2 – Retail

Plenty of Potential for Private Labels in CEE

Table: PL Market Share Within Overall Food And Drink Retail Sales, 2006, Selected CEE Countries

Table: Leading CEE retailers by PL market share

Industry Forecast Scenario

Table: Retail indicators

Company Developments

Market Overview – Slovenia

Table: Structure Of The MGR Market By Number Of Outlets

Table: Structure Of The MGR Market By Value US$mn

Table: Estimated value of sales per outlet 2005

Chapter 3 – Food & Drink

CEE Food Focus: Fittest Fight for Future of CEE Dairy Market

Table: EU Allocation Of Milk Quotas To 2004 Accession Countries In The CEE (1,000 Tonnes)

Industry Forecast Scenario

Table: Slovenia Food Consumption Indicators - Historical Data & Forecasts

Table: Slovenia Beverage Sectors - Value/Volume Sales - Historical Data & Forecasts

Company Developments

Market Overview – Slovenia

Table: Slovenia Agricultural Sub-Sector Production – Historical Data

Chapter 4 – Tobacco

Industry Forecast Scenario

Table: Cigarette Value/Volume Sales - Historical Data & Forecasts

Industry Developments

Market Overview

Chapter 5 – Competitive Landscape

Table: Key Players -Slovenia's Mass Retail Grocery Market (2005)

Table: Key Players – Slovenia's Food & Drink Market (2005)

Regional Company Case Studies

Mercator – CEE Case Study

Financial Highlights

Table: Mercator’s Financial Highlights

The Only Way Is Up

Current Position

Table: Mercator’s Market Share Growth To 2005

Covering All The Bases

The Importance Of Private Label

Future Position And Growth Strategies

Table: Projected Growth In Market Share, According To Company Strategy, 2005-2010

Group Diageo – CEE Case Study

Table: Brand Performance – Europe, Year Ending June 30 2006

Table: Diageo: Distribution In The CEE

Groupe Danone – CEE Case Study

Groupe Danone – The CEE Figures

Table: Key Figures By Business Line

Table: Key Figures Over Five Years, Fresh Dairy Products (EURmn)

Metro – CEE Case Study

Table: Metro’s Presence In CEE

Table: Development Of Group Sales And Divisional Sales As Well As Regional Sales

Company Profiles

Fructal

Zito

Pivovarna Lasko

Tobacna Ljubljana, doo

Mercator

Spar Slovenija doo

Perutnina Ptuj

Droga Kolinska

Ljubljanske Mlekarne

Engrotus

BMI Forecast Modelling

How we generate our industry forecasts

Retail Industry

Sources

Competitive Landscape for Europe Food & Drink Reports: Sample of  
Companies Ranked

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At-a-glance perspective on the strengths, weaknesses, opportunities and threats facing each market’s food & drink industry. BMI also provides similar economic and business environment studies. Company SWOTs (Strengths, Weaknesses, Opportunities, Threats) covering all leading food and drink companies operating in each market, including competitive intelligence on geographic presence and competitive positioning of multinationals against local companies; leading products, services and brands; sales and local market share; foreign direct investment, projects, partners and acquisition strategy. Illustration of the industry via rankings tables comparing revenues, number of outlets, number of employees and registration dates. BMI analyses each company’s performance, market position, strategy and investment potential.

Network of European Food Sources

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BMI's European Food Reports are based on an extensive network of multilateral organisations, government departments, food industry associations, chambers of commerce and company reports. Information sources include: