With rapid consolidation failing to stymie dynamism and growth within Asia’s alcoholic drinks industry, BMI critically evaluates the sector’s potential across the region. Crucially we examine sales growth prospects in both value and volume terms, scrutinising in particular the outlook for the three key sub-sectors of beer, wine and spirits.

Crucially, the Report asks how emerging consumerism will influence alcohol consumption and sales while consumers remain inherently price conscious? Equally crucial, we ask how will intense price competition influence the trend towards premiumisation that has been so apparent elsewhere in the world? The Report provides individual country forecasts for 14 Asia Pacific markets, drawing on market size data, industry forecasts and the business strategies of the leading global players.

A Taste For Consumerism: Opportunities & Threats in Asia’s Alcoholic Drinks Market reveals which markets are the most promising, and examines the subsequent risks to investment. The report is an indispensible guide for major industry players, as well as smaller local producers which are looking to remain competitive in this increasingly consolidated marketplace.

Key Benefits of the Report

  1. Evaluate the scale and nature of investment opportunities that exist in this rapidly-evolving market.
  2. Assess the specific risks facing investors using BMI’s industry SWOT analysis.
  3. Benchmark your own views and forecasts for sub-sector sales and consumption growth against BMI’s independent 5-year industry forecasts, supported by clearly articulated country-specific discussion.
  4. Gain an insight into the dynamics of the competitive landscape, including the latest financials of major industry players.
  5. Gain a broad understanding of the industry’s economic drivers via BMI’s integrated macro-micro analysis approach which draws on our 24-year heritage of independent Country Risk analysis and macroeconomic forecasting.

Why you need to order this report today:

  1. Marketers –

    Discover the exact scale of the opportunities that exists and evaluate the best strategies to pursue. Learn about broader issues that link closely to alcoholic drink consumption, including per capita GDP, GDP growth and inflation.

  2. Manufacturers –

    Gain a thorough understanding of the size and growth potential of the markets in which you operate and the opportunities and that exist in those you are considering.

  3. Strategists –

    Assess the best mode of market entry into individual alcoholic drinks markets based on market size data, sub-sector growth projections, macroeconomic activity and the competitive landscape.

  4. Distributors –

    Examine the impact participation in the alcoholic drinks supply chain can have on future revenue growth as the industry continues to experience premiumisation at a rapid rate and as unique legislative challenges continue to impact both the off-trade and the on-trade.

BMI's Affiliates and Partners in Asia

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Read about our other Alcoholic Drinks Special Reports  

Asia

Central and Eastern Europe

Western Europe

Latin America

 

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