The Spain Telecommunications Report

    • Independent 5-year telecommunications forecast for Spain.
    • Original telecommunications market research and telecommunications sector trend analysis for Spain's telecommunications industry.
    • Competitive intelligence, regional telecommunications company rankings and SWOT analyses on international and domestic telecommunications companies in Spain.

The Spain Telecommunications Report has been researched at source and features latest-available data covering all headline indicators; 5-year industry forecasts through end-2012; company rankings and competitive landscapes covering leading multinational handset manufacturers and equipment vendors, domestic fixed-line and mobile operators, and analysis of latest industry news, trends and regulatory developments.

Business Monitor International's Spain Telecommunications Report provides industry professionals and researchers, operators, equipment suppliers and vendors, corporate and financial services analysts and regulatory bodies with independent forecasts and competitive intelligence on the telecommunications industry in Spain.

 

" “The Europe Telecommunications Reports are a comprehensive source of information, and a good and reliable snapshot of the market. I also appreciate the consistency of information over time and the sensitivity to changes in the environment. I highly appreciate the work of this team and I will continue to count on their expertise in the future.” "
Carp Popescu, Manager, Market Planning, Mobifon SA, Romania

Key Benefits of Report

    • Benchmark BMI's Independent 5-Year Telecommunications Industry Forecast for Spain to test other views - a key input for successful budgeting and strategic business planning in the Spanish telecommunications market.
    • Target Business Opportunities & Risks in Spain's Telecommunications Sector through our reviews of latest industry trends, regulatory changes, and major deals, projects and investments in Spain.
    • Exploit Latest Competitive Spanish Telecommunications Intelligence & company SWOTS on your competitors and peers through company rankings by sales, market share, investments and leading products and services.

Coverage

Executive Summary

Summary of BMI's key industry forecasts and trend analysis, covering ICT, fixed-line, mobile and internet markets, and headline news of key industry events from the latest quarter.

Market Overview

At-a-glance outlook of the structure, size and value of the industry, including an overview of key players and a snapshot of regional penetration rates for fixed-line, mobile and internet markets.

Business Environment Rankings

BMI provides a cross-border analysis of telecoms regulatory systems across regional markets, and their investor prospects, discussing the merits and downfalls of each country’s business environment, and ranking them in order of competitiveness. The rankings take into account industry factors, such as Market Maturity, Growth Potential, Competitive Environment and Licensing Framework in addition to BMI’s political and economic risk ratings.

BMI 5-Year Industry Forecast

Historic data series and 5-year forecasts to end-2012 for all key industry indicators (see list below), supported by explicit assumptions, plus analysis of key downside risks to the main forecast.

  • Fixed-Line Telephony - Telephone Lines ('000); Telephone Lines/100 Inhabitants;
  • Cellular Telephony - Phone Subscribers ('000); Mobile Phone Subscribers/ 100 Inhabitants; Mobile Phone Subscribers/100 Fixed Line Subscribers;
  • Internet Markets - Internet Users ('000); Internet Users/100 Inhabitants; Broadband Internet Subscribers ('000); Broadband Internet Subscribers/100 Inhabitants;
  • Multimedia Markets - PCs ('000); PCs/100 Inhabitants; TV households ('000s); Pay-TV subscribers ('000s); Pay-TV subscribers/100 inhabitants; Cable TV subscribers ('000s); Direct-to-Home Subscribers ('000s)

BMI 5-Year Macroeconomic Forecast

BMI forecasts for all headline macroeconomic indicators, including real GDP growth, inflation, fiscal balance, trade balance, current account and external debt.

Competitive Landscape & Rankings

Commentary on key operators highlighting ownership structures, latest available revenue figures, market share analysis and ARPU counts.

Company Profiles & SWOTS

Company profiles, including SWOT (strengths, weaknesses, opportunities and threats) analyses, fully researched senior executives and contact details, business activity, leading products and services, and a record of all recent foreign direct investments and projects.

BMI's Executive Summary

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By the end of September 2007, there were 49.054mn mobile subscribers in the Spanish mobile market, with the sector having grown by just 4.3% in the first nine months of 2007. Based on expectations of reasonably strong growth in the fourth quarter, BMI estimates that there were 50.046mn in the market at the end of the year; this is equivalent to a mobile penetration rate of 113.9%. Despite the extremely high mobile penetration rate, we believe that penetration will continue to edge upwards, with 56mn mobile subscribers at the end of 2012, helping to push up penetration to 124.5%. Meanwhile, we have revised our forecast figures for growth of Spain's 3G market. We believe that out of the total number of 3G 'devices' reported by Vodafone, and the mobile broadband customers reported by Orange, only a fraction of these are actually 3G subscribers. We estimate that there were 3.819mn 3G customers at the end of 2007, which is equivalent to 7.6% of total mobile users, and which is a significantly lower number than we had previously predicted. We predict that more than 11% of mobile users will be using 3G services by the end of 2008, and that this proportion will increase to almost 27% of the market by the end of 2012.

In October 2007, it was reported that Europe's biggest mobile-phone company, Vodafone, had acquired the Spanish and Italian operations of Swedish operator Tele2, for EUR775mn. In Spain, the deal gives Vodafone access to Tele2 Spain's broadband subscriber base, which was reportedly 203,635 at the end of June 2007, making it Spain's fifth-largest broadband provider. Spain's broadband market appears to have grown by 24% in 2007, and we predict a further 19.7% increase in broadband subscribers in 2008. By the end of 2012, we predict that there will be over 16.4mn broadband customers, which will be equivalent to 36.4% penetration. In September 2007, Clearwire Espana became the latest company to enter Spain's broadband market with the launch of a WiMAX offering in Seville.

Also in October 2007, it was confirmed that Spanish Telefónica and a group of Italian financial heavyweights had completed their long-awaited EUR4.1bn (US$5.8bn) takeover of Italian incumbent Telecom Italia, The acquisition of a 23.6%-controlling stake in Telecom Italia by Telco, a holding company comprising Telefónica and four major Italian financial investors, was expected to bring to an end a period of limbo which has affected the Italian incumbent. In a filing to the Spanish market regulator, Telefónica has said it will pay EUR2.3mn (US$3.29mn) for a 42.3% stake in Telco. This will give Telefónica 10% of the share capital, with voting rights in Telecom Italia.

Spain currently sits in fifth place in our Business Environment Rankings for Western Europe, behind Italy but ahead of the smaller markets of Greece, Belgium and Switzerland. Although Spain's position in our rankings table benefits from the strength of its regulatory independence, and competitive environment, it is let down by a weak country structure score and a relatively low score for potential telecoms market returns.

Contents

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Chapter 1 - Executive Summary

Chapter 2 - Business Environment

West European Markets

Spain

Table: Western Europe Business Environment Ranking

Chapter 3 - Industry Forecast Scenario

Fixed-Line

Table: Spain Telecoms Sector – Fixed-line – Historical Data & Forecasts

Internet

Table: Spain Telecoms Sector – Internet - Historical Data & Forecasts

Mobile

Table: Spain Telecoms Sector – Mobile – Historical Data & Forecasts

Key Risks To BMI Forecast Scenario

Chapter 4 - Macroeconomic Forecast

Table: Spain - Macroeconomic Forecasts

Chapter 5 - Country Snapshot: Spain Demographic Data

Section 1: Population:

Table: Demographic Indicators (2005)

Table: Rural/Urban Breakdown

Section 2: Education & Healthcare

Table: Education

Table: Healthcare: Vital Statistics

Table: Healthcare: Expenditure

Section 3: Labour Market And Spending Power

Table: Employment Indicators

Table: Consumption and Stratification

Table: Wages per year

Chapter 6 - Competitive Landscape

Market Structure

Table – Key Players: Spain Telecoms Sector

Table: Selected Operators Financial Indicators

Fixed-Line Overview

Table: Regional Fixed-Line Penetration Overview

Internet Overview

Table: Regional Broadband Penetration Overview

Mobile Overview

Table: Regional Mobile Penetration Overview

Market Data Analysis

Fixed-Line

Broadband

Table: Spanish Broadband Market, Q306

Mobile

Table: Spanish Mobile Market Q306

Table: Spanish Mobile Net Additions, Q306

Table: Spanish 3G User Base, Q306

Table: Spanish Mobile ARPU 2005-2006 (EUR)

Table - Spanish Mobile Data ARPU, 2005-2006

Industry Developments

Chapter 7 - Company Monitor

Regional Case Study: Nokia

Table: Key European Contracts

Selected Profiles – Operators

Telefónica

Chapter 8 - BMI Forecast Modelling

How we generate our industry forecasts

Telecommunications Industry

Sources

Competitive Landscape for Europe Telecommunications Reports: Sample of Companies Ranked

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Commentary on key operators highlighting ownership structures, latest available revenue figures, market share analysis and ARPU counts. BMI forecasts for all headline macroeconomic indicators, including real GDP growth, inflation, fiscal balance, trade balance, current account and external debt. Company SWOTS Covering all leading telecommunications operators and manufacturers operating in each market, including competitive intelligence on geographic presence and competitive positioning against local companies; local market share; leading products, services and technologies; foreign direct investments, projects, merger and acquisition strategies.

Network of European Telecommunications Sources

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BMI's European Telecommunications Reports are based on an extensive network of multilateral organisations, government departments, telecommunications industry associations, chambers of commerce and company reports. Information sources include:.

 

Read about our other Telecommunications Reports

Asia Europe Middle East & Africa Latin America
UK
UAE
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