New This Quarter

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Tourism Overview

According to provisional data for the period January to October 2006, foreign tourist arrivals reached almost 1.44mn, up just 2% on the corresponding period of last year. Domestic tourism over the same period meanwhile was up 3% year-on-year (y-o-y). The number of arrivals from last year’s top three source markets was particularly disappointing over the period. Although tourist arrivals from Italy were up marginally by 1% y-o-y, the number of visitors from Austria fell slightly, while arrivals from Germany continued last year’s trend, falling a marked 7% y-o-y. Croatia – the fourth largest source market so far this year – continued to record strong growth however, with arrivals up 7% y-o-y. The number of arrivals from the fifth largest source market, the UK, was also disappointing, down slightly compared with the same period in 2005.

Hospitality

Latest data for the first ten months of this year show that overnight stays by foreign tourists reached over 4mn. This represents further weak growth in the hospitality sector, with an increase of just 1% y-o-y. Foreign tourists accounted for around 59% of all overnight tourist stays over the period. Of the top five source markets, nights spent by tourists from Italy and the UK were largely unchanged y-o-y and down slightly y-o-y from Austria, while there was a continuing sharp decline in overnight stays by tourists from Germany, down over 10% y-o-y. The only exception to this poor performance was a 7% y-o-y increase in overnight stays by tourists from Croatia.

Forecast Scenario

BMI has revised down slightly the forecast for tourist arrivals in 2006, with arrivals now expected to reach 1.58mn, and lowered the growth rates marginally over the rest of the forecast period, with 1.7mn tourists anticipated by 2010. The weaker outlook is mainly due to disappointing recent growth in arrivals from key source markets. In particular, tourist arrivals from Germany are showing a worrying downward trend (although this is not unique to Slovenia and is reflected in a number of Central and Eastern European countries). To counter this trend, Slovenia will need to diversify further its source markets. Potentially important markets include France, the UK and the United States.

Adria Airways

Despite growing competition, Slovenia’s national carrier, Adria Airways, recorded strong growth in passenger numbers of 15% y-o-y in the first nine months of 2006 on its scheduled flights.

Chapter 1 - Executive Summary

Tourism Overview

Hospitality

Forecast Scenario

Adria Airways

HIT

Chapter 2 - Market Overview

Tourism Outlook

Table: Slovenia Tourism - Historical Data & Forecasts

Table: Slovenia Travel - Historical Data & Forecasts

Slovenia Tourism Industry – SWOT

Chapter 3 - Travel

Table - Passenger Traffic by Airline through Ljubljana Airport (2005)

Commercial Airlines

Chapter 4 - Forecast Scenario

Economic Activity

Table: GDP, Output And Population

Business Environment Outlook

Slovenia Business Environment SWOT

Chapter 5 - Middle East, Europe and Africa Tourism Business Environment Rankings

Table: Middle East, Europe and Africa Tourism Business Environment Rankings Matrix

Long-Term Political Risk

Country Business Environment

International Tourism Receipts

Visitor Arrival Growth

Investment Environment

Shock Factor

Chapter 6 - Hospitality

Accommodation

Table: Key Players - Slovenia Hospitality Sector (2005)

Gaming

Infrastructure

Chapter 7 - Company Profiles

Adria Airways Company SWOT

Adria Airways

Terme Catež dd

HIT

Chapter 8 - BMI Forecast Modelling

How we generate our industry forecasts

Tourism Industry

Sources

Competitive Landscape for Emerging Europe Tourism Reports: Sample of Companies Ranked

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Comparative cross-border analysis assessing business and regulatory factors to rank Asia’s most competitive tourism markets. Indicators used include Political Risk, Business Environment Risk, Forecast International Tourism Receipts, Visitor Arrival Growth, Investment Environment and Shock Factors (taking account of any special factors such as terrorism, natural disasters and disease). Company SWOTs for leading resort, hotel, airline, travel and tourism operators in each market, including competitive intelligence on overall geographic presence, competitive positioning and relationships with international operators; % share of operator markets; % share of international arrivals and departures; % share of busiest domestic routes; main products and services; panregional expansion, merger and acquisition strategies.

Network of European Tourism Sources

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BMI's European Tourism Reports are based on an extensive network of multilateral organisations, government departments, tourism industry associations, chambers of commerce and company reports. Information sources include: